For nearly 20 years, I’ve had the chance to work with our customers every day, listening to their challenges, helping to find solutions, and making sure they have what they need to succeed. Now, as I step into my new role as Vice President, Customer Experience, my goal is to make sure the support we offer is stronger than ever.
More Than Just a Supplier
Manufacturers face challenges every day—choosing the right materials, troubleshooting production issues, keeping lines running efficiently. In solder assembly, that can mean selecting the best alloy for a demanding application, adjusting a reflow profile to fix an unexpected defect, or meeting new regulatory standards.
When these challenges come up, having reliable support can make all the difference. It’s not just about getting answers—it’s about getting the right answers, quickly, from someone who understands both the urgency and the details of the process. That’s what separates a basic supplier from a true partner.
Making Customer Experience Even Better
Customer service isn’t just about answering calls—it’s about trust. It’s about knowing that when you reach out, you’ll get the help you need quickly. It’s about having a team that listens, adapts, and finds solutions.
That’s what we’ve always done at AIM, and in my new role, I’m making it my priority to raise the bar even higher.
Here’s how we’re doing it:
- Easier access to technical resources so customers can find the answers they need faster.
- Even faster response times because delays cost time and money.
- New technology to improve communication and problem-solving for smoother, faster support.
- Uncompromising quality—because reliability starts with the right materials.
In an industry where delays, unanswered emails, and phone tag are all too common, AIM is different. We pick up the phone. We answer emails. We solve problems—fast.
Looking Ahead
I’m excited about this next chapter—not just for me, but for AIM and for the customers we serve. My goal is simple: to make it easier than ever to do business with AIM and to ensure every customer knows they can count on us.
Kelly Cardone
Vice President, Customer Experience
AIM Solder
Learn more about Kelly Cardone in this SMT Today interview from May 2024.
